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What is Affiliate Marketing?

Are you looking for a way to earn money online easily with zero budget”,
“Do you want to make $500 a day”, “Go from zero to hero”, .. etc.
Recently, we have been hearing these phrases or similar to them on internet through
social medias, blogs and YouTube videos and guess what? We are going to hear them
more and more in the upcoming era.

Nowadays, People are using a marketing programs to sell their products through affiliates (i.e.: bloggers), it is a way that a lot of digital marketing will be relying on to sell their products or services online, as it will be responsible on converting all digital traffic into leads and sales.

Seems interesting!? … So, what is Affiliate Marketing?

According to American management association, Affiliate Marketing is an online
marketing strategy that involves revenue sharing between online advertisers/merchants and online publishers/ salespeople. Compensation is typically awarded based on performance measures such as sales, clicks, registrations or a combination of factors.

This article will cover the following:
• How to be Affiliate Marketer?
• Can I really make a lot of money as an affiliate?
• Best Practice to Become a Successful Affiliate Marketer

How to be Affiliate Marketer?

All you need is just to follow the below 3 steps:

  • Choose a Niche That You Are Passionate About:  This is the first important thing you need to consider from the beginning, it should be a type of product or a thing that you really like to talk about, and have the ability to write 10 to 100 blog posts about.
    Make sure that there is enough demand for products in this niche to make more money.
  • Search for the Appropriate Affiliate Marketing Model: You can offer an affiliate program to others and let affiliates run your internet marketing program, or you can join an existing Affiliate Networks Affiliate Network acts as an intermediary between affiliate who sell products or services and the merchants. it is recommended if you are a newbie affiliate to join an affiliate network as they will be taking care of the affiliate management, tracking commission and payment process, and they also have a central database of available affiliate programs with bunch of products that you can choose from.There are several ways to earn money by affiliate networks, the three popular are:
    • Cost-Per-Action (CPA) – they only pay commission when a specific action is
      taken by customer. Common actions include clicks, sign-ups, form submits …etc.
    • Cost-Per-Sale (CPS) or Pay-Per-Sale (PPS) – they only pay a commission after
      they get paid first by the purchasing customer.
    • Pay-Per-Click (PPC) – You get paid based on the number of visitors you redirect
      to the merchant’s website from your affiliate site, whether or not a sale is made.

    Below Are an Examples of Top Affiliate Networks on 2017

    • Clickbank
    • eBay
    • Amazon Associates

    Your main goal on this step is to choose the right program that are profitable and offer high commission on products or services on your niche. Keep in mind that not all products on the affiliate programs are profitable.

  • Build your Website/Blog/Posts and add Affiliate Links In Your Content- On your website or even social media, consider the following when you promote for a product or service:
    • Write your experience while using the product or service, your feedback and
      comments on the product, its advantage and even its disadvantage.
    • It is a good practice to be real on the information you provide, as this will build the trust of the visitor to continue reading your posts and keeps coming back to your website or blog.
    • Your content must be unique, looks interesting and really valuable to the consumer.
    • The most important part is avoid being pushy by asking the visitor to buy the
      product one hundred times on every single corner in the post. This would give
      negative impression to the visitor that this product is not trustworthy and you are just trying to sell it in any way. It is good practice that you include visual ads of relevant products in the sidebar of your website linked to the merchant’s website.Your target is to just encourage the visitor either to make a purchase or take an action.
      Affiliate marketing is very competitive and there are thousands of people out here selling the same product as you do, people are always coming up with new techniques and market trends, Stay Tuned and up-to-date with your tools during the marketing campaigns.

    Can I Really Make a Lot of Money as an Affiliate?

    Yes, you can do it and be rich as a lot of people who succeeded to make money from affiliate marketing, but we have to admit that there a lot people whom were not able  o succeed as affiliate and currently some of them see marketing affiliate as a scam.
    To be affiliate marketer, it requires a lot of hard work to be done correctly to gain from it. This will not come over night by selling affiliate products. It needs some time and strategic plan.

    Best Practice to Become a Successful Affiliate Marketer

  • You need to keep your website or Blog always active with new posts and advices, so people keep visiting it and increase the chance of affiliate marketing sales.
  • You must choose a Merchants that have a good reputation and provides high quality of product and customer support, you want your visitors to go and buy a product following your advice then come back happy to your page.
  • Use different product promotion strategies, test it and compare which one would be more effective for your product and increases the traffic of your visitors.
  • Make sure that there is high demand of the product you are selling, and your audience always still need it. You might need to sell new products from time to time.

See also  What is Competitive Behavior

About Sonia Kukreja

I am a mother of a lovely kid, and an avid fan technology, computing and management related topics. I hold a degree in MBA from well known management college in India. After completing my post graduation I thought to start a website where I can share management related concepts with rest of the people.