Effective Communication Strategies

Communication is one of the soft skills that improve the chances on building a strong career, success in any business, and helps on developing good relationships with people of different backgrounds and experts.

Having poor communication skills can create conflict in a number of ways: It can harm an organization, ruin a relationship, or even decrease the chance of being a leader.

In your daily life, it is important to know how to communicate effectively, which means Explain a topic very well, clearly and present it perfectly. This would be your magic tool that you can use it very easy to persuade anyone to do anything for you.

Most of the common problems that take place in a workplace or our life are due to poor
communication, example:

  • Low employee morale
  • Miscommunication in Emails
  • Poor teamwork
  • Poor customer service
  • Bad interpersonal relationships
  • Rework of task
  • Performance Issue
  • Bad leadership
  • Employee turnover

Eight Strategies to Improve Communication

To communicate effectively, you need to consider the medium that you are using whether it is a normal face to face conversation, writing an Email to your boss, having a conference call meeting with your client or even broadcasting.

  • The Art of Speech: First of all, you always need to know what you want to say, and speak it powerfully to capture the attention of your audience. Use humor to show how much you are comfortable with yourself, give and receive compliments, recognize others difficulties.
    If you are using an oral communication, make sure to have a stable and clear voice tone, focus on your body language while making eyes contact and listening to others. On written communication, Setting the write tone for document is dependent upon an individual’s ability to understand reader and fine-tune the communication accordingly.
  • Use the Appropriate Way When Conveying a Negative Message or Unpleasant
    Information: Bad news messages include rejections (in response to a job interview, salary adjustment request, job promotion request …etc.) can be handled in two approaches either indirect and direct.
    Indirect method: First the message is open with positive news, then you start introducing the bad news message. finally, you try to end the message with positive communication.
    Direct method: the message opens up with the bad news, then an explanation, finally some positive communication.
    (The Direct Approach works best, if the receiver is expecting the bad news)
  • Be Assertive (and nice): In Business Communication, you need to be able to ask for what you want firmly and fairly. There is a fine line between assertiveness and aggression, and people often confuse between the two.
    In some situations. You need to adjust your tone based on circumstances, it is not easy to be assertive without being rude, it needs some practice but once you master it, you would be a great manager and you will be able to negotiate a successful “win-win” Solutions.
  • Be Influencer: Stories are the way to form a human connection, let some of your personality shine! You need to make a memorable and lasting impact on others, by sharing with them your own personal experiences or even tell a transformative story that happened to others – This would inspire people to be persuaded to take a desired course of action that you want.
    This technique could be used in any type of communication (example: during a job
    interview, in a conference meeting with your team, …etc.).
  • Consider Culture Difference During Communication: As the internet and modern technology have opened up new marketplaces, and it becomes easy to work with someone remotely in different geographic locations, a good cross-cultural communication is a must.- Developing awareness and acceptance of different culture and time zone, public
    holidays is essential.
    – When you communicate, try to keep your language simple, clear and unambiguous.
    – Avoid humor, until you know the person you are communicating with will not get
    offended, a lot of things can pass for humor in one culture and others will be seen as
    – Ground rule is to respect each and everyone’s culture.
    – It is good practice to repeat communication message several times to become very
    clear to stakeholder group, you can use several communication channels – if the
    message is critical.
  • Plan a Budget for Enhancing Communication: Team building activities could help boost communication in workplace. It contributes towards employee motivation, and provide a fun way to bond with your staff on their own and build trust in each other. Building good relationships with other people can reduce stress in your life. They will also help you to take care of your own needs while being respectful of their needs.
  • Provide Proper Feedback: Without feedback, people would lose the opportunity to improve their skills. Always start with positive feedback, people generally respond better to positive direction, this encourage the action to be repeated in the future.
    When providing negative feedback, perform the feedback as close to the occurrence of the event as possible. Be open, as the goal is to resolve an issue and change undesirable behavior.
  • Deal With Conflict Effectively: It is very important to have the ability to resolve conflicts successfully, while remaining alert and calm. Always keep your emotions in control and treat people with respect. Resolving conflict is impossible if you are unable to forgive others, sometimes you just need to agree to disagree and move on.
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Sonia Kukreja
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Written by Sonia Kukreja

I am a mother of a lovely kid, and an avid fan technology, computing and management related topics. I hold a degree in MBA from well known management college in India. After completing my post graduation I thought to start a website where I can share management related concepts with rest of the people.

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