What is Managerial Communication?

Managerial communication is the process by which a manager in an organization share ideas or information with other managers or members of their team. Depending on how well it is done managerial communication has a great impact on the staff morale, achievement of company goals and organizational culture.

Managerial communication could be done in two ways depending on the medium, audience or method involved. It could be top-down otherwise known as downward communication where information comes from the upper management and goes down to the subordinates. Downward communication could be to communicate directives or strategies.

Upward communication is the opposite of downward communication, it comes from the employees and goes to the management. It is important because it helps staff communicate with their leaders and helps managers be in touch with what is going on below.

Types of Managerial Communication

Managerial communication can be put into two categories:

  • Interpersonal Communication-This occurs between two or more members of staff. An example would be a meeting between a manager and a team member to conduct a performance review or a meeting to brainstorm with team members. This form of communication is likely to be verbal and less formal than organizational communication.
  • Organizational Communication-Is the sharing of information between the various levels of an organization. For example, when a CEO holds a conference call with his VP level managers to communicate strategic objectives. This is a more formal mode of communication and is likely to be written i.e. emails, memos than verbal. The purpose of organizational communication would be to establish objectives, link plans with actions etc.

Managers in an organization need to not only be skilled in their job but also in their communication abilities. Lack of the latter may lead them not to have good relations with fellow employees and managers and proper authority may not be established.

Why is Managerial Communication Important in an Organization?

  • Information Sharing-The key purpose of communication is to pass on information to individuals or groups. Different types of information is shared in a company like rules and regulations, changes in the organization, work deadlines and more.
  • Feedback-Employees need to be given feedback on their achievements also departments need to be told of their performance. Upper management also needs to be told on the achievement of goals. When feedback is given difficulties encountered during the process can be known and rectified for a smoother process.
  • Influence-Information can be used to outline how people will act, when a manager communicates well it will create a good work environment, develop the right attitudes and develops teamwork relationships.
  • Problem Solving-Managerial communication is key in finding solutions to difficulties encountered at the workplace. Good communication between the managers and employees on issues will find solutions to problems and easily develop consensus.
  • Assist in Decision Making– The most important role of a manager is decision making. To make the right decisions a manager needs to get all the information necessary to decide. Also, the way decisions are communicated will have an impact on how they will be taken in terms of co-operation and support to achieve the goal desired. For decisions to be made the exchange of information, views is a must between the managers and their teams.
  • Facilitating Change- How clearly organization change is communicated will determine how effectively it is implemented. Managerial communication will show the difficulties in the changes implemented and what corrective measures must be taken.
  • Team Building- Great relationships are built on communication. If a manager doesn’t allow for proper communication within his team a breakdown in the group may occur leading to friction. Communication is, therefore, the lubricant for proper working between a manager and his team
  • Development of Managerial Skills– When a manager communicates frequently with his team he understands them better. When communication facts, ideas, feelings, opinions the manager becomes more knowledgeable about the ongoing at work and the behavior of his staff. What he learns through these interactions will help him know how best to handle people and various tasks.
  • Motivating People– If managers don’t communicate to their staff frequently about their expectations, plans regarding their career growth, welfare measure they may be frustrated and de-motivated. Through managerial communication, managers can inform staff of rewards and incentives to motivate them.
  • Giving Job Instructions– Managers need to be clear to their subordinates about the job requirement such as what is expected and the time it should be completed. Failure to do so may lead to confusion about what is expected leading to inefficiency in the company. Subordinates can also seek clarification from their seniors if they don’t understand what is expected of them, through upward communication.
  • Controlling People– Every company has a clear way it operates outlined in its rules, regulations and procedures. This information is communicated by managers to ensure plans are carried out within the guidelines of this parameters. Managerial communication is, therefore, key to ensuring staff know this and adhere to it.
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