Psychographic Segmentation to Write Better Landing Pages

Use Psychographic Segmentation to Write Better Landing Pages The landing page is pivotal in your SEO strategies, but it’s often one of the weakest pages on business’ sites. For starters, most companies fail to recognize that a landing page is not a service page, an ‘about us page, or a blog post. It also isn’t … Read more

7 Proven Tactics to Boost Your Business on Social Media

7 Proven Tactics to Boost Your Business on Social Media Social media marketing is the route all businesses have to take inevitably to boost their engagement and sales. There is certainly no one-size-fits-all hack to crack social media marketing for businesses, but a few commonly proven tactics can be put to good use. These platforms … Read more

What is Influencer Marketing: Instagram Influencer Marketing

What is Influencer Marketing: Instagram Influencer Marketing Influencer marketing allows advertisers to engage with their target customers in a more genuine manner than conventional advertisements. Rather than marketing directly to customers, companies cultivate partnerships with influencers who will advertise on their behalf.   Instagram Influencer Marketing Instagram influencers have a close bond with their fans, … Read more

The Advantages of a Help Desk Department in a Company

The Advantages of a Help Desk Department in a Company If your business operates using a complex IT infrastructure, you most likely see the benefits of having an internal help desk to address individual user issues. A system that offers automated ticketing management with rule-based routing and escalation, real-time tracking, and alerts. This one piece … Read more

5 Advantages of Adding an Online Ordering System to Your Restaurant

5 Advantages of Adding an Online Ordering System to Your Restaurant We are in a digital age, and more services and products than ever before are now available with a simple click or a swipe. The restaurant industry, although thriving without the benefits of technology for a millennium can also take advantage of innovations like … Read more

Common Mistakes For 401K Investors

Common Mistakes For 401K Investors A 401k is a plan set up by businesses for employees (self-employed can join as well) to designate portions of their income before taxes to a retirement account. When the owner withdraws money, taxes apply at that time. Employers in most situations will match the amount an employee puts in … Read more

The Internet Macro-environment

The Internet Macro-environment Introduction Several factors influence how an organization runs. For example, an organization’s activities may be affected by factors such as customers, suppliers, among others.  But these are just some of the microenvironment factors. There are also other macro-environmental factors such as government, economics, taxes, technology, and several other factors.  This post will … Read more

What is Office Automation Systems? 7 Essentials in Office Automation Systems

What is Office Automation Systems? With the realization of its benefits, automation is becoming an everyday practice in many organizations. Both SMEs and large-scale enterprises are now leveraging the power of automation in boosting their productivity while reducing costs simultaneously.  Whether it’s downloading that accounting software or acquiring an app to help with processes such … Read more

MES and MOM & What’s the Difference Between MES and MOM?

MES and Manufacturing Operations Management There’s a lot of confusion regarding the distinction between MES and MOM. There’s a faction that thinks MES is only a component of MOM. Other people believe that the two mean different things, with each defining a specific functional space. Yet, some are firmly persuaded that the two mean precisely … Read more

What Is the Business Process Management (BPM) Lifecycle?

What Is the Business Process Management (BPM) Lifecycle? There are many organizations still struggling with managing their internal processes, including some big corporations. One of the problems that have made it possible for business management to thrive is the fact that many business owners take business management processes to be a massive expenditure with no … Read more

Should You Get Mortgage Protection Insurance?

Should You Get Mortgage Protection Insurance? You may have heard about mortgage protection insurance or MPI, and you may be wondering if it’s worth it. Well then, you are on the right page. In this article, you’ll know whether it’s a wise move to get this and if you have alternatives. Do You Need Mortgage … Read more

Process Manager Job Description

 Process Manager Job Description Process Managers are also referred to as business Process Managers. The primary job description is to analyze, evaluate and propose recommendations to improve business processes. This professional can be functional in any department in any organizational or industrial setting. However, many of them are common in the production or manufacturing sectors … Read more

17 Best Grooming Tips For Men: Beauty Hacks For Men

Personal Grooming Tips for Men Personal grooming is the art of cleaning and maintaining body parts for a pleasing appearance. Human beings must observe personal hygiene to earn respect and establish a positive impression. This applies to both men and women, as grooming is no longer a woman-only thing.  There are so many products out … Read more

5 Ways You Can Manage Your Finances as a Single Parent

How To Manage Your Finances as a Single Parent? As a single parent, the responsibilities are almost limitless. Raising the children, holding down a job, and maintaining your home can overwhelm anyone. On top of that, you also have to manage your finances. Aside from taking care of your children, maintaining financial stability is important. … Read more

How Dave Woodward Helped ClickFunnels Scale $1 Million in Three Years

Dave Woodward Is The CEO Behind Clickfunnels, So Who Is He? ClickFunnels has witnessed tremendous growth in the last few years, surpassing about $500 million in sales and an active user base of about 127,000 users. Moreso, the fact that the company has exceeded the $100 million mark is in no small part connected to … Read more